EQUINIX GLOBAL SALES KICKOFF

The annual 600 person event gathered Equinix's executive team & top performing sales teams from around the globe. Team members were culled from the Americas, EMEA & APAC regions to experience main stage speakers, team huddles & educational team-building games & exercises that focused on cross-regional learnings. We worked in concert with the core events & marketing team to develop these exceptional gatherings over a 3 year period.

EQUINIX ANALYST DAY IN NYC

One day event designed to educate & inform 200 investors & analysts about Equinix’s successful ecosystem strategy and what ensures Equinix’s customers loyalty. We developed various kinds of attendee interactions to engage the investor & analyst audience including: interactive kiosks, main stage programatic sessions & one-on-one breakouts. We worked in concert with the core events & marketing team on key elements for the one day event.

PROJECT WORK

• Onsite Speaker & Program Director (A.K.A. “Ran the Room”)

• Outreach & audience acquisition team

• Developed program content, agendas & special interactive sessions

• Speaker research & booking

• Created custom brainstorming & team-building games

• Onsite executive relations

• Designed & produced onsite materials

• Contributed to set design

• Produced content (including 3D illustrations/animations) for interactive kiosks