Creating & Executing Market Strategies for the Tastiest Brands in Colorado + Beyond.

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Social Media


 

MMMixer: craft cocktail + culinary pairing events

The social media strategy for these self-produced events included a robust mix of exquisite food & cocktail photography that we shot onsite at partner eateries & craft distilleries. This was combined with the bold, yet distinct typographical look that became a hallmark of all our culinary pairing event brands.

Facebook posts & ads utilizing this content were evaluated, then promoted/expanded based on metricized traction. Twitter & Instagram platforms followed suit based on the effectiveness of how sales figures aligned to the Facebook successes.

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BrüFrou: craft beer + culinary pairing events

With 120 pairing partners making each BrüFrou the largest chef & craft brewer pairing event in the country, we leveraged the power of its rich partner network through social media & other digital outlets.

At the beginning of each event cycle we produced social media & digital marketing mixers for our partners' marketing directors. These gatherings focused on educational best practices for strategy, content creation & cross-promotional brainstorming— and of course, they were great opportunities to network for further engagement.

Additionally, we were able to leverage social media through national touring music artists including: The Mowgli's, Horseshoes & Hand Grenades and Zach Deputy. Artists like the Mowgli's with their 1 million+ listeners on Spotify each month were promoted heavily to take advantage of their popularity.

Something New is BrüFrou-ing for Summer 2017! www.BruFrou.com #BFF2017

Next Sunday, July 16th from 12-5pm, dance & sing to joyous live music, feast like kings & queens (but with more friends around ;-)). And of course be home in time for the Season 7 premiere of Game of Thrones at 7pm. Get your BrüFrou tickets from $40 for the best "GoT" pre-party in Denver at www.BruFrou.com

The BrüFrouFEST 2017 live music lineup is complete. Featuring national touring artists from coast-to-coast along with some great local favorites, it's going to be an amazing day of music, food & craft beer! www.BruFrou.com/music

GA Tickets start at $40 which include 8 Craft Beer Tasters paired w/ 8 One-bite Dishes + 5 hours of live music & DJ sets! www.BruFrou.com/tickets

No matter how you pronounce it, BrüFrou is coming up on April 30th! Don't miss out! 40 breweries + 40 eateries = craft beer + culinary perfection. TIX $65-95: www.culinarypairings.com